Ancillary task research - Poster

Posters are a good way for artists to promote their new music in busy public places or transport systems. This can be a cheap and relatively quick way of displaying the artist's work to all audiences, specifically the target audience. Music posters vary in colour and design, with some being more creative and intricate than others. Below are some posters for various musicians.

This poster is for the promotion of the American rock duo The Black Keys. I like this poster because it uses simplistic colours with the black and gold, but the main skull design is intriguing and eye-catching and so it would easily grab someone's attention when they are walking down the street or when they are using public transport. I think that the skull itself is pretty and intricate and is very appealing to look at. If I saw this on the bus or whilst walking round town, I would definitely read it and potentially want to find out more about the artist behind the poster. 



The band also have some more posters that I like the look of - the two that I like the most are both creative tour posters that use animals in their designs. 

This next poster is from an English rock band called Muse, who are from Teignmouth, Devon, and were formed in 1994. This poster was used to promote their 2012 album The 2nd Law. I think that this poster is interesting to look at the silhouette of a band member is decorated with a galaxy, making it interesting and unique. The fact that the poster also contains the tracklist of the album that is being promoted is good because it may mean that someone who sees the poster will notice the name of a song that they like and then they may be intrigued to listen to the rest of the album - so gaining the band more fans. Another thing that I like about the design of this poster is that it uses different shades of a single colour, pink - I think that this gives the poster a sophisticated look, rather than using as many bright colours as possible. The different shades of pink are also not too bright and so nice to look at and, in some ways, quite calming. 

This poster was used to promote the new release of the 2013 self-titled album by the American rock band Paramore. The main focus of this poster is obviously the band members themselves, and so they occupy most of it and grab the viewers attention. The fact that the image of band members is laid over a black background makes them stand out more and so more likely to be seen by passers by (even though some of the members themselves are wearing dark clothes).

I think that when we create our own poster for the promotion of our Viking music video, we will focus on using a Viking character(s) as the main focus of the poster, with other essential information on it too.